Orbi Group — Andrii Skorbatiuk, management in billion dollar real estate development and construction company.
Skorbatiuk.com — Track Record — Orbi group
How it started?
Largest hotel apartments complex in the world (more than 12000 units)
My experience
- Billion usd marketing and sales
- Management as head of marketing department
- Football, swimming and business traveling with owner of Orbi Group 😃
- 24/7 focused on result
- 20+ countries
Which results?
- Over 12,000 units sold
- USD 1,000,000,000 in turnover
- 100 private investors every week during year
- Development and implementation of the company’s business processes and standards
- Expertise in implementing technological marketing, particularly internet marketing strategies
- Implementation and ongoing development of end-to-end analytics systems
Which instruments?
- Own development end to end analytics for construction industry
- Management systems (Trello, Jira…)
- Ads systems (facebook, api graph, google ads, bing)
- Python dev (sites, web, application)
- … more than 100 others
Which fails?
Despite my professional achievements, I encountered several challenges that were difficult to overcome.
One of the significant mistakes was a injury (exhaustion) that required me to stay in the hospital and undergo a six-month rehabilitation. This unpleasant situation served as a reminder of the importance of maintaining a balance between professional endeavors and personal life. It became clear to me that our physical and mental well-being are the most valuable assets, so I am actively working on creating a harmony between my professional activities, personal life, and inner state.
One of the major mistakes I made was emotionally reacting to complex situations involving subcontractors. Sometimes, under the influence of stress, dissatisfaction with the quality of work, or setbacks, I would lose control over my emotions, which negatively impacted the quality of my decision-making. Through personal experience, I now understand that managing emotions is a crucial aspect of leadership development. Therefore, I am focusing on improving this aspect of my work.
Excessive focus on numbers and achievements led to a disconnect with employees and a loss of empathy. I believe that the success of any organization depends on the people who work in it. Therefore, I am actively developing an open and empathetic leadership style where every team member feels valued and appreciated.
Reflecting on my failures, I view them as valuable experiences that have helped me grow as a professional. I place great importance on personal development and continual self-improvement in order to become a better leader for our team.
Ukrainian companies that I involved in the work
- Art Depo — https://artdepo.com.ua/ua/
- Business TV chanel (Таємниці гросмейстера)
- … more than 100 others